Companies must find new and untraveled paths and solve unique problems thereby creating monopolies for themselves. Fine tuning existing practices and then improving them incrementally only gives “horizontal progress” from A-Z but not “vertical progress” from Zero to One in which the author claims where enormous value and innovation is truly achieved. You won’t learn anything new if what you just did for your business is to copy those that have succeeded, slightly improve it, and then directly compete with the original.
Book OverviewĪ start-up business or any company can create enormous value if it creates something new.
Rather than beat everyone in the competition, real innovation is achieved through creating monopolies where a company solves a unique problem. Zero to One by Peter Thiel Notes on Startups, or How to Build a Future
0 kommentar(er)
